elements of ss17.

the first day of summer... it's easily one of the best dates on the calendar and also serves as the perfect chance for me to finally drop a special project i've been working on over the past four months. keep scrolling for more.

[a preview of what's inside]

if you've followed along with my work since my [tnn] days, you probably remember my elements of spring/summer and fall/winter trend reports. if you didn't, long story short: they're visual guides to the biggest and coolest trends hitting the streets season to season. fast forward to my J.XYZ days, i wasn't sure if it was something i'd carry over to this new site, but thanks to a little inspiration from my interns, we put our heads together and started brainstorming. from that point, i got busy conceptualizing, styling, and shooting six special fashion stories that allowed me to flex my creative muscles and stay busy in the best ways.

this guide is a passion project that's about style, art, and imagination. i hope it'll not only get you pumped for some of the key style statements that are relevant this season, but also encourage you to do your own thing and [create]. why? just because you can. enjoy. -j

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